Mr. Asad Abbas Jaffari has done M.Phil in Business Administration from National University of Modern Languages, Islamabad, Pakistan.Previously, he Served as Lecturer of Commerce BPS-18 , Punjab College of Information Technology, Sargodha, Pakistan.
- Impulsive Buying Behavior
- Political Marketing
- Sales Force Management
- Impact of Organizational Commitment on Intention to Leave: An Empirical Study of the Faculty Members Working in Public Sector Universities of Pakistan, International SAMANM Journal of Marketing and Management, (2015).
- Leadership Styles and Employees’ Job Satisfaction: a Case from the Private Banking Sector of Pakistan, Journal of Asian Business Strategy, (2014).